I watched the Helvetica movie. Nicely constructed film, actually. I like how its (almost) entirely narrated by the interviewees.
Instead of being about a specific font per. se., I read a lot of this as a discussion of contemporary design. Nice hook to get lots of designers to talk about the role of type in design and meaning, how design and typography communicates meaning, and the future of visual communcation as it continues be more egalitarian and accessible.